Saturday, June 18, 2011
Facebook PR: Tonight We Dine In Hell!
There's currently something going on in the outskirts of the tech world that's a bit sensitive, so no one really likes to talk about it: we (journalists, bloggers, etc) are at war with the PR industry. That sentence alone will throw the PR flacks into a tizzy. "Hyperbole!" "Sexy statement, no substance!" "Don't believe everything you read!" And all the other bullshit they typically spew to blunt interesting concepts into dull, gray PR-friendly dribble. We are at war. And no, this isn't about dumbass embargoes (though that remains a huge problem that the PR industry doesn't seem to have any real interest in solving). This goes deeper.