Tuesday, December 21, 2010

Thanks To Milo, eBay Goes Local With Product Inventory Tool GiftsNearby

After picking up local product inventory and shopping site Milo.com for $75 million, eBay has been fairly quick to start integrating the startup's technology into its products. With the holiday shopping seasonin full swing, eBay added Milo's local results in its barcode scanning apps, RedLaser for iPhone and Android, as a comparison shopping tool. Today, eBay is debuting its most significant Milo integration thus far?local shopping tool GiftsNearby. GiftsNearby essentially shows shoppers gift options available for pick up at local retailers in their neighborhood. From electronics to home appliances to toys, shoppers can access products that are available at local retailers nearby their zipcode. GiftsNearby shows local retail prices for each item, directions to the closest store with inventory availability, and an option to browse eBay for the gift. And eBay assures that GiftsNearby will only show items that are actually in-stock and using Milo's existing partnerships, shows products from 25 national retailers including Target, RadioShack, Toys R Us, and Sears.

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