LOS ANGELES (TheStreet) -- No matter how big they are, how many cars their garages fit, how many pools they have or how many of them a celebrity owns around the world, celebrity homes are subject to the same market forces as anyone else's.
Investing millions of dollars in a home doesn't mean a celebrity won't take a bath if the market wanes or their own finances whittle away. Real estate data firm RealtyTrac found that foreclosures rose to a record 1.05 million last year, eclipsing the previous record of 918,000 a year earlier. That means 26% of all homes sold in 2010 were foreclosures.
That came during a period when personal bankruptcies rose 9%, to more than 1.5 million, reaching their highest point since bankruptcy law reform was introduced in 2005, according to the American Bankruptcy Institute and National Bankruptcy Research Center. Meanwhile, the National Association of realtors notes that the median price of existing homes plunged from $198,100 in 2008 to $158,800 in January.
Those foreclosure numbers aren't expected to wane anytime soon. RealtyTrac found that 2.9 million homes got foreclosure notices in 2010, with 20% more than that total expected to be in trouble this year.
Celebrities may be better able to weather a huge loss on a home sale, but that doesn't mean they're immune from losing a bundle on their extra-large listings.
Scarlett Johansson
When you lose $2 million on your house and that's not even your biggest public loss of the year, that's a pretty good sign you're on the A-list.
Such are the woes of Scarlett Johansson, who parted with $7 million for a 1931-vintage Spanish hillside villa in Los Angeles' swanky Outpost Estates neighborhood back in 2007, the same year she started dating Ryan Reynolds.
After three years, one marriage, turns in Iron Man 2 and Woody Allen's Vicky Cristina Barcelona and renovations to the mansion including windows, doors, appliances and tech upgrades, Johansson inexplicably turned around and listed her 4,300-square-foot, seven-bedroom manse in 2009 for $5.1 million.
Maybe neighbors such as Charlize Theron, Felicity Huffman, William H. Macy and Orlando Bloom gave off too much star power to get a decent sleep without blackout curtains. Maybe the lap pool and spa were just too small. Either way, she likely didn't have time to look the place over before she left; she sold it for just less than $5 million. Six months later, she and Reynolds called it quits.
Beck
It's getting tougher to figure Beck out. When fans think he's a stripped-down antifolk hero, he goes and blows some serious cash just to remind them he's a millionaire Scientologist.
At least now they can safely subtract "real estate expert" from his resume. Last year alone, Beck lost about $1.5 million trying to flip two properties in a tough California housing market.
The first -- a 1,600-square-foot, three-bedroom, two bathroom ranch with a two-bedroom guest house with a massive fireplace -- sold for $1.7 million last February after Beck bought it for $2.1 million in 2007. As Beck's losses go, dropping $400,000 is like dropping a $10 bill on the subway.
Beck probably didn't count on that three-year strategy biting him twice when he bought a 5,700-square-foot, six-bedroom, nine-bathroom home with a library, recording studio and lane pool for $6.8 million back in 2007. In fact, he had such high hopes for the place that he put it back up a year later for $9 million.
Years passed, the recession came, fewer people cared that Beck was the guy who sang Loser and the property lingered on the market until last year, when it caught the eye of Grey's Anatomy and Private Practice producer and writer Shonda Rimes. Instead of meeting Beck where he was at, however, Rimes saw his unrealistic asking price and undercut it by about $4.4 million -- or $1.2 less than Beck initially paid. Loser, indeed.
Lenny Kravitz
If you think Beck would have had an easier time in New York, just ask Kravitz how little the homebuying public is willing to spend on '90s rock stars' unwanted real estate. In Kravitz's case, though, it wasn't as much about money as it was about timing.
Back in 2001 -- when Kravitz was still three years into his streak of winning four Best Male Recording Artist Grammy awards, still had songs such as Again and Dig In getting airplay, was making cameos in films such as Zoolander and was generally cared about -- the rocker listed a 6,000-square-foot, five-bedroom, seven-bathroom duplex in New York's Soho for more than $17 million.
Though the terrorist attacks of Sept. 11, 2001, took a toll on all New York real estate, the property failure at Kravitz's peak should have been the first warning sign. Three years later, Kravitz dropped the asking price to roughly $13 million. The 3,000 feet of outdoor space wasn't enough, however, and Kravitz had to take the place back off the market in prerecession 2006.
Kravitz then put $1 million worth of work into the place, brightening it with a marble fireplace, two suspended glass staircases, a terrace with a wood-burning fireplace and roof deck with a built-in barbecue. The asking price this time around? Back up to $19.5 million.
Anyone who's tried to sell property in the past four years -- high-end or otherwise -- knows what happened next. Kravitz's home languished for another three years until Kravitz's agents smacked some sense into his selling price and dropped it to $14.9 million.
That was the magic number. Alicia Keys and Swizz Beats took the place off his hands last year.
Kravitz isn't taking it too badly: He still owns properties in Paris, New Orleans and Rio, among other places, and still sold the Soho place for more than the $7 million to $8 million he paid for it in 2001. By having no clue about the real estate world around him or how bigger events could influence his seemingly small sale, Kravitz went $1 million and almost 10 years into pocket just to unload a place he clearly never wanted.
View more at Business Insider
See Also:
- Look What Uncontained Nuclear Meltdown Did To Chernobyl
- HOUSE OF THE DAY: A Real-Life Recreation Of The Simpsons' House
- PHOTOS: Inside The 250,000-Person Libyan Refugee Crisis
EPICOR SOFTWARE EMULEX EMS TECHNOLOGIES EMC ELECTRONICS FOR IMAGING
No comments:
Post a Comment